AVT.bike logo

Ecommerce Growth & Optimization

AVT.bike Growth Statistic
Objective

Launch cross-platform marketing initiatives to increase traffic, drive sales, and optimize the AVT.bike ecommerce website to reach their highly niche audience of cycling enthusiasts, tinkerers and gearheads.

The Goals
  • Increase new customer base
  • Determine SEO pitfalls and necessary site optimizations to increase organic site traffic
  • Improve site experience and decrease friction in customer journey
  • Create effective sales with turnkey campaigns and promotions
Solution

After an assessment of AVT’s channels, including their website, social media, and email marketing platforms, our team decided on the following course of action: 

  • Adjust communication strategy to better align all channels
  • Create new ad campaigns to capture audience at the bottom of the funnel
  • Create new ad campaigns on Google & Facebook to boost brand awareness
  • Optimize website to drive conversions
  • Implement strategy to ensure all channels are earning maximum revenue
Results

After onboarding AVT in the fall of 2019, we quickly began to see results from our efforts.

Notable YOY metrics include: 

Feb 2020 vs. Feb 2019:

  • 91.69% increase in revenue
  • 217.11% increase in revenue from marketing

Sept – Feb 2020 vs. Sept – Feb 2019:

  • 31.26% increase in AOV (average order value)
  • 1,826.28% increase in revenue from paid search
  • 88.36% increase in revenue from direct traffic

Within the first year, we have helped AVT not only achieve cost-effective business growth, but drive down their cost per acquisition in the process.

In fact, in the month of April 2020 alone, AVT saw a 1,500% return on ad spend. 

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want results?

Reach out and let us know how we can help. We’ll let you know how we can make it happen.

AVT.bike logo

Ecommerce Growth & Optimization

AVT.bike Growth Statistic
Objective

Launch cross-platform marketing initiatives to increase traffic, drive sales, and optimize the AVT.bike ecommerce website to reach their highly niche audience of cycling enthusiasts, tinkerers and gearheads.

The Goals
  • Increase new customer base
  • Determine SEO pitfalls and necessary site optimizations to increase organic site traffic
  • Improve site experience and decrease friction in customer journey
  • Create effective sales with turnkey campaigns and promotions
Solution

After an assessment of AVT’s channels, including their website, social media, and email marketing platforms, our team decided on the following course of action: 

  • Adjust communication strategy to better align all channels
  • Create new ad campaigns to capture audience at the bottom of the funnel
  • Create new ad campaigns on Google & Facebook to boost brand awareness
  • Optimize website to drive conversions
  • Implement strategy to ensure all channels are earning maximum revenue
Results

After onboarding AVT in the fall of 2019, we quickly began to see results from our efforts.

Notable YOY metrics include: 

Feb 2020 vs. Feb 2019:

  • 91.69% increase in revenue
  • 217.11% increase in revenue from marketing

Sept – Feb 2020 vs. Sept – Feb 2019:

  • 31.26% increase in AOV (average order value)
  • 1,826.28% increase in revenue from paid search
  • 88.36% increase in revenue from direct traffic

Within the first year, we have helped AVT not only achieve cost-effective business growth, but drive down their cost per acquisition in the process.

In fact, in the month of April 2020 alone, AVT saw a 1,500% return on ad spend. 

want results?

Reach out and let us know how we can help. We’ll let you know how we can make it happen.

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